What Enterprise-Sales Metrics Do Investors Care About Most?

Sean Knight
2 min readAug 19, 2021

Notes from an aspiring startup founder

Err, wait, not that enterprise (Photo by Stefan Cosma on Unsplash)

From my notes on the Y-Combinator talk by Anu Hariharan

#LearnInPublic #LearnByWriting

🚨 tl;dr: An enterprise model for a startup means that your startup is primarily selling to big shiny enterprise customers. The most important metrics are Bookings, Total Customers, and…

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