What SAAS Metrics do Investors Care About Most?

Sean Knight
3 min readAug 23, 2021

Aspiring startup founder notes

Photo by Jason Rosewell on Unsplash

From my notes on the Y-Combinator talk by Anu Hariharan

#LearnInPublic #LearnByWriting

🚨 tl;dr: SAAS company growth is best measured through MRR (monthly recurring revenue), ARR (annual recurring revenue), MRR churn (loss of MRR), and Paid CAC (customer acquisition cost).

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